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Case Study
How Super Express brought its WhatsApp conversations, team and automation together.
What if you could get your driving licence through WhatsApp?

Max
Co-founder

In short
Super Express gives students a highly personal path to their driving licence, and WhatsApp runs through all of it, from the first message to onboarding and day-to-day guidance. When Meta kept blocking its WhatsApp numbers, Polser moved them to the WhatsApp Business API in 3 days. Today the team shares one inbox with student context from their CRM, and Polser's API automates the routine work.

Before Polser
WhatsApp is how Super Express talks to students. The team ran it on the WhatsApp Business app across several phones, and Meta kept blocking their numbers. Every block meant days of waiting to get them back.
"WhatsApp is our main channel with students. Repeated blocks were cutting off legitimate conversations and leaving us waiting days to regain access."
Joaquín Almansa, CEO of Autoescuela Super Express
What Polser changed
1. Conversations back on. Polser moved their numbers to the WhatsApp Business API in 3 days, and none have been blocked since. Agents now work from their own logins on web or mobile, with no shared physical phones.
2. One inbox, with personal context. Agents share a unified inbox with coloured labels, archiving, internal notes, assignees and chat transfer between numbers. Polser's integrations bring each student's details from Super Express's CRM into the WhatsApp chat, giving agents the context they need to provide personalised answers.
3. Automation on a robust API. Joaquín, who has a technical background, connected his internal systems to Polser's API from day one. Automated workflows onboard new students, guide them through the process and follow up with prospects, using text, video, stickers and images. As his integrations grew, we added API capabilities that are now available to all Polser customers.
"Polser responded quickly and we were back to normal, able to contact our students again. Since then, we have kept refining how we talk to prospects and students on WhatsApp, combining efficient automation with a warm human touch."
Joaquín Almansa, CEO of Autoescuela Super Express
The team handles less routine work, has more context in every conversation, and keeps the student experience personal.
Super Express uses WhatsApp the way it works best: as the main channel, heavily automated, but with a warm team always close by.

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